Here's something they don't tell you about building a brand:
If you create something original — something people actually want — someone will eventually try to steal it.
Not maybe.
Not someday.
Eventually.
We learned this lesson early.
And one of the clearest examples is SheCurve — a website that has been flagged by customers as untrustworthy, linked to dropshipping scams, and accused of selling counterfeit goods.
Is SheCurve Legit? Here's What We Found.
If you've been asking "is SheCurve legit?" or "can I trust SheCurve?" — you're not alone.
We did our research. Here's what customers and watchdogs have reported:
❌ Stolen product photos – SheCurve took our images of @londonskyee and @keeksinteriors without permission.
❌ Fake business address – They list a Colorado address, but investigations trace operations to China.
❌ 1.0/5 star rating on the Better Business Bureau (BBB) based on 71+ customer complaints.
❌ Trust score as low as 1 out of 100 from security sites like Gridinsoft.
❌ BBB Scam Tracker reports of customers receiving nothing — or random items like stickers — after paying.
This isn't just a "copycat problem."
This is a pattern of fraudulent behavior.
What SheCurve Did to Us
A while back, we started noticing our Melanin Fleece Tights product photos showing up on SheCurve's website.
They weren't the first copycat website, and they won't be the last.
But they are a perfect example of how some brands operate:
Steal first. Ask questions never.
Why We're Telling You Now
That particular situation passed. We handled it.
But here's the thing about online shopping scams: they don't go away. They just wait.
We're not writing this because there's a crisis right now.
We're writing it because you deserve to know:
SheCurve is not Melanin Fleece Tights. Never has been. Never will be.
If you see our photos on their site — or any site that isn't melaninfleecetights.com — those are stolen images being used to sell you fake fleece tights that we never made.
Why Copycats Like SheCurve Target Small Brands
Big companies have lawyers on retainer.
We have a mission.
Fraudulent websites like SheCurve target brands building something new for communities that've been ignored — like inclusive fleece tights for Black and Brown women.
They steal our photos because:
❌ They can't create their own
❌ They don't understand our customers
❌ And they definitely didn't spend years getting shades right for deeper skin tones
All they have is a screenshot and a cheap factory.
We have you — our real Melanin Fleece Tights community.
How to Spot Fake Tights Websites (And Protect Yourself)
We can't stop every thief on the internet.
But we can give you the tools to spot fake tights websites and untrustworthy retailers.
✅ Buy from our official website only
We are melaninfleecetights.com. If you see our photos on SheCurve, Amazon, TikTok Shop, Walmart Marketplace, or a site with a name like "CozyTightsDeals" — that's not us.
✅ Check for real branding
Our tights come with our signature packaging, authentic shade names (Chocolate, Caramel, Honey, etc.), and the quality you've come to trust. Copycats steal photos — not the full experience.
✅ If the price is wild, walk away
A "sale" that's 70% off our normal price? That's not a deal. That's a red flag for counterfeit goods.
✅ When in doubt, ask us
DM us on Instagram. Email us. We'll tell you in seconds whether a site is legit. We'd rather answer 100 "is this website legit?" questions than see one more woman get scammed.
A Note to SheCurve (And Copycats Like Them)
We know you're still out there.
We know you're still lurking, still screenshotting, still hoping to cash in on work you didn't do.
So here's a reminder:
You can steal a picture.
You cannot steal why we started.
You cannot steal the years of listening to Black and Brown women.
You cannot steal the trust we've built.
And you certainly cannot steal this community.
Go make your own product. Create your own photos. Build your own reputation.
Or keep stealing. Either way — Melanin Fleece Tights is not going anywhere.
To Our Real Customers: Thank You
Thank you for asking questions.
Thank you for knowing the difference between the real Melanin Fleece Tights and a cheap imitation.
You're the reason copycat websites will never win.
We built this for you. Not for them.
And as long as you're here, we'll keep fighting to protect what we've built — whether that's today, next month, or years from now.
With gratitude (and a little grit),
The Melanin Fleece Tights Team ❤️
Quick Tip: Bookmark Our Real Site
Save yourself the worry. Bookmark melaninfleecetights.com and only shop there.
And if you see our photos on SheCurve or anywhere suspicious? Screenshot it and send it our way. You're not being annoying — you're being a lifesaver for another woman who might not know better.
